30. 2008 Milk Mustache Mobile Tour returns to BUFFALO!

The Buzz -- The 2008 Milk Mustache Mobile Tour is coming through Buffalo to recognize and reward New York moms! Mothers have always had a lot on their plate. From carpool queen to coach, counselor to chef, she’s charged with many roles for her family. But with the ongoing concerns over childhood obesity and inadequate nutrition - particularly in New York where 24% of children are overweight - many moms have taken on another important role: Chief Health Officer. For the first time ever, the famed-Milk Mustache Mobile Tour is teaming up with the American Academy of Pediatrics and the USDA and hosting the Chief Health Officer Contest. We are inviting local Buffalo residents to record a 30-second “mom-ination” video explaining why their mom – or a mom they know – is Buffalo's Chief Health Officer. Buffalo's Chief Health Officer will then have a chance to be crowned America’s Chief Health Officer and receive the chance to appear in her very own Milk Mustache ad.