Kristin Valette, Chief Marketing & Business... Read More
Kristin Valette, Chief Marketing & Business Development Officer for PADI Worldwide, is responsible for setting the direction for the PADI brand in the global marketplace, implementing marketing programs to attract non-divers and divers into PADI’s scuba diver and freediver training programs, acquiring and retaining individual, dive center and resort members, and developing effective promotions and marketing programs to meet sales goals. She is also responsible for determining and leading the strategic direction of the company and overseeing key business development opportunities for the PADI brand. She is a member of the PADI Worldwide executive team who are responsible for the overall operations of the global company.
With 23 years of experience in the scuba diving industry, including several years managing a dive center in Santa Barbara, California, an MBA in Marketing, and a PADI Master Scuba Diver Trainer rating, Valette brings a unique combination of experience and passion for diving to PADI Worldwide.