At Josefas Cocina Mexicana, tacos are served on a mini trajinera — Photo courtesy of Josefas Cocina Mexicana
Mid-September welcomed a new player to the Mexican restaurant scene in La Jolla called Josefas Cocina Mexicana. While tacos can be had on what feels like every corner of the village, Josefas strives to set itself apart with a fun, vibrant representation of Mexican culture; it's already claiming to offer the best Mexican food in San Diego!
The 5800-square-foot restaurant draws inspiration from the colorful boats called trajineras that float in the Xochimilco canals, part of the Historic Centre of Mexico City Center and Xochimilco UNESCO World Heritage Site. In fact, tacos are actually served on mini trajineras, an idea that adds extra flair to your meal.
Multi-colored and contemporary decor is also enhanced by artwork created by Alfredo Libre Garcia. Guests may chose to dine indoors or al fresco on the contemporary patio.
Art by Alfredo Libre Garcia — Photo courtesy of Josefas Cocina Mexicana
"We are excited to be in La Jolla and bring our culinary innovation to this beautiful city. The new concept is a treat for both us and those who visit our eclectic kitchen," says Executive Chef Omar Ramirez. "La Jolla locals and visitors alike will be able to enjoy layers of flavorful, traditional Mexican dishes in a young, bright and casual atmosphere."
Like any good Mexican restaurant, here a variety of margaritas will be served, from the traditional Cadillac to a creative jalapeño basil version, in addition to local and imported beers. Creative cocktails include the likes of a Mezcal Mule. A very long list of tequilas for sipping also graces the menu.
Food highlights include dishes such as sopes, tostadas and quesadillas; a selection of salads, tacos, ceviches, tortas and fajitas; and also steak, chicken and seafood entrees, like a mixed-frill chicken, cactus paddle and ranch-style chorizo served in a stone mortar.
Desserts include flan de queso and homemade ice cream. The latter will eventually be delivered to your table in a unique paletero, a traditional cart pushed by sellers of paletas and helados (frozen treats) in Mexico. This is yet another aspect that sets the restaurant apart.
Express lunch options will soon be available for pick-up during weekdays, perfect for busy parents and people working nearby.
Josefas Cocina Mexicana inhabits the spot in La Jolla's 909 Prospect Street building that was the former location of the main Iberico restaurant. Iberico will still serve tapas and gin in a smaller space toward the back of the restaurant. The same group behind the successful El Agave restaurants owns Josefas Cocina Mexicana and Iberico.