London's hotel scene is wildly diverse. With a little research, anyone can find lodging to fit their personal style, no matter how provincial or far out it may be.
The Ace Hotel, Shoreditch
For those who want to get trendy in East London
Ace Hotel's Shoreditch Location
The Ace Hotel has got to be London’s hottest hotel opening of 2013 . Anyone who is anyone has booked in for a stay here to experience this trendy and innovative hotel that has brought Portland’s hipster aesthetic across the pond and in to up-and-coming East London. The Ace Hotel's mission? To bring a "locally-inspired approach to design” giving "new life to challenged properties in emerging locations". This young and lively hotel in London’s most trendy postcode with its minimalist rooms, hipster restaurant 'Hoi Polloi' and bustling bar does just that.
The London Edition, Fitzrovia
For those who want it all in one place
Another success story of London's 2013 hotel scene is The London Edition, the hotel you never have to leave. Despite being perfectly located in Mayfair’s little sister, Fitzrovia, The London Edition is home to some of the best bars and restaurants in town so of an evening there is really no need to step outside the hotel lobby. The Berner’s Tavern dining room has been praised for reviving an age of glamour and decadence in London and with a breathtaking back bar, pianos, chandeliers and an upmarket crowd it’s a real London hotspot.
The hotel rooms are no exception and have captured the decadent feel of a yacht club, complete with oak panelled walls and leather club chairs. It doesn’t stop there as hidden in the basement is an arts club that’s hailed to be London’s revival of Studio 54. Who said you can’t have it all?
The Rosewood Hotel, Covent Garden
For those looking for luxury in the West-End
If you’re looking to experience the traditional and luxurious side of London then take a step through The Rosewood’s iron gates, in to their grand Edwardian courtyard and you’ll be in the right place. The Rosewood Hotel has had a £85 million refurb this year and is looking more elegant than ever. With over 200 rooms, grand suites and even a private manor house, this 5 star boasts marble stairways, an award winning restaurant and a beautiful bar complete with traditional fireplaces and bookcases. All of this as well as being located by the ‘oh-so-London’ Covent Garden Market, The Rosewood is one of the very best in town.
The Ampersand Hotel, South Kensington
For creative culture vultures
Situated seconds away from London’s museum hub, the design of The Ampersand Hotel is suitably inspired by the surrounding world and famous nearby museums of Natural History, Science and Victoria & Albert all devoted to botany, music, geometry, ornithology and astronomy. Inside there are 111 individually designed guest rooms, each reflecting the creativity of the capital’s world-famous cultural district. The Ampersand isn’t just on the radar of those looking for a bed, the hotel is also home to a stunning patisserie that draws in tired museum goers looking to enjoy Afternoon Tea, artisanal coffee, canapés and Champagne.
The Nadler, Soho
For the cheeky chappies and night owls
It doesn’t get cheekier than London’s Soho, and The Nadler is the perfect base for those looking to immerse themselves in Soho’s late night scene. This small boutique hotel is right in the heart of Soho’s theatres, bars and restaurants and is only a 5 minute walk to Oxford Street’s shopping mecca. The rooms are suitably stylish and thanks to some serious soundproofing the hustle and bustle of the area won’t stop you getting some sleep. If sleep isn’t what you’re in Soho for, The Nadler Hotel embraces the area’s edgy reputation by having a selection of small and cheaper ‘get lucky’ rooms. Told you it was cheeky!