An upscale alternative in the quaint Quartier Petit Champlain area, Lise Lessard's fashion-conscious boutique is a favorite among locals who know how and where to shop. You can't miss Zazou as you walk down the street, for its psychedelic sign and green-and-yellow storefront stand out from the rest – much like the fashions. The shop specializes in innovative stylings from Québec's top fashion designers, including up-and-comers like Nathalie Boucher and familiar names like internationally-recognized Marie-France Huez and Linda Lundström, whose elegant coats are ideal for "chilly" Québec winters.