The 'original' cupcake bakery, Sprinkles, has opened a popular outlet in the heart of Hyde Park Shopping Village. This prime location makes it a great spot to stop for a sweet treat while shopping. Famous for their cupcake ATM, this boutique cupcake bakery carries an ever-changing menu of decadent cupcakes available 24/7. Freshness is guaranteed by baking small batches throughout the day. This location's menu also features ice cream and cookie menus. For those looking for gluten free options, there are both cupcake and cookie options.