La Segunda Central Bakery began with a Spanish soldier's love of Cuban bread. The soldier's name was Juan Moré and he discovered an authentic recipe for his favorite bread while he was fighting the Spanish-American war in Cuba. After the war Juan Moré settled in Ybor City and made his dream of owning a bakery come true in 1915. Since then, little has changed. Now run by fourth generation family members, La Segunda still bakes the best, most authentic Cuban bread in town. Shipping some across the country and serving the rest in their storefront bakery and deli. If you're looking for an authentic taste of Ybor City, start with La Segunda.