Nothing is more Florentine than Gucci, and the city takes to celebrating the fashion company through its delightful store and its wonderful museum. First, take a look at the Gucci story and how it began as a local name. Growing to include stores in all the major fashion centers in the world, Gucci has now become one of the best-known names in the industry. After learning about the Gucci history, you can then head to the store where the legend continues. You'll find beautiful leather products, gorgeous shoes and bags, and plenty of high-class fabrics for those who like to dress the best they can.