El Borne features independent designers — Photo courtesy of Kristin Busse
El Borne, an elegant new boutique in downtown Cancun, is named for a neighborhood in Barcelona where up-and-coming artists and designers have opened eclectic vintage shops, tapas bars and cafes along its cobblestone streets. El Borne (El Bór-nay) owner Alana Pezzoti was inspired by the barrio while studying Fashion Marketing at the Istituto Europeo di Design. She completed her studies with an intense year at 10 Corso Como in Milan.
You'll find distinctive items at El Borne — Photo courtesy of Kristin Busse
One of the things that makes El Borne unique is that all of the merchandise is made by independent designers or is handcrafted. Many items are made in Mexico. The shop sells womens and menswear, jewelry, shoes, eyewear and some beauty products.
Prices range anywhere from about 200 pesos (15 USD) to 6000 pesos (500 USD). These are distinctive items, little treasures you won’t find at the mall. Featured designers include Stella Rittwagen and Shuvi Luna (handbags), Los Los Vladimirovich (menswear), Moscot and Super (eyewear).
El Borne is located in Plaza Solare — Photo courtesy of Kristin Busse
Quality is important here. Brands and products are not chosen for their name or prestige, but for their design, value and quality. Pezzoti's passion for fashion, art and design are apparent in El Borne, her lifelong dream come true.
El Borne is located in Plaza Solare on Bonampak Avenue across the street from the bullring (Plaza Toros).