Hipshops, an online platform that makes shopping easy — Photo courtesy of Hipshops
Hipshops was initiated by young entrepreneurs who aimed to create and promote social platforms for today's shopper. The website basically creates a database of interesting places to shop, and it's quickly gained momentum across the globe, attracting more and more people daily.
This online platform now includes Barcelona as one of its 60 cities worldwide. The city joins the likes of Florence, Milan, Stockholm and San Francisco, amongst others.
Focusing on boutique, trendy concept stores ranging from furniture to shoes and clothes and even food, this is a fabulous new way for people to narrow their search and maximize their time, as they search for goods online.
Inside Nordicthink, one of the Barcelona Hipshops — Photo courtesy of Hipshops
Hipshops focuses on premium-quality merchandise, including unique and often hard-to-find items, with an emphasis on locally sourced products. They also seek out a flair for design in all of the stores they showcase, many of which use eco-friendly building materials.
They also put a special emphasis on offering wonderful customer service and presenting a coherent online image.
The shops selected for the platform are carefully assessed by an expert team of retail marketers, including communication and graphic design specialists.
Stores are tagged on the site based on the type of merchandise they sell, including photos, addresses and a detailed description as to what one can find there.
Some Barcelona shops already included on the platform include the trendy shoe store About Arianne, which is situated in the Born neighborhood. There's also the extremely design-y concept store and restaurant Jaime Beriestain, located on Pau Claris, as well as Boo, a 1930s-inspired interior with elegant men and women's wear.
Hipshops has entered the scene at a time when Barcelona's stores are reinventing themselves. As more boutique and modern locales emerge all over the city – including the Gotico, Born, Gracia and chicer areas such as Bonanova, Pedralbes and Sarria – the platform provides for an excellent user experience.
In short, Hipshops offers a much easier way to seek, find and buy what you need at stores that suit your specific style.
The website includes tags ranging from larger categories, such as clothes and food, to subcategories like stationary, cosmetics, books, bags, toys and home decor.
No matter what you're looking for, you'll most likely be able to find it on the Hipshops platform.
For those who would rather find their clothes in bigger, less boutique places, the city is rampant with other great stores like Zara, H&M and Stradivarius, as well as smaller shops like Bimba y Lola and Cos.