Groove@CentralWorld in Bangkok — Photo courtesy of Synthesis Design + Architecture
CentralWorld is already one of the biggest shopping mall players in Bangkok, with branches downtown at Pathumwan and Chidlom, not to mention countless other places. Groove@CentralWorld expands on the already mammoth CentralWorld complex, building an entire area that nears Siam Paragon. Groove mostly offers some of Bangkok's most popular fine dining chains in a somewhat open-air and futuristic environment, all surrounded by art and a comfortable spot to escape the streets.
The goal here was to create a foodies' shopping mall a la the Meatpacking District in New York, Liverpool Street in London or Xin Tian Di in Shanghai, appealing towards Bangkok urbanites and lifestyle tourists wanting some great hang out time amongst all the top shopping plazas of central Bangkok.
And with the arrival of ASEAN, the Southeast Asian Nations community, this year, they're expecting plenty more tourism and a more international look.
Interior of Groove@CentralWorld — Photo courtesy of Synthesis Design + Architecture
The glitzy mall boasts a rather hi-tech and futuristic-looking facade that is made from light reflecting aluminum. Groove features an innovative overhanging roof, which protects shoppers and diners from the elements, as it creates a sheltered outdoor dining area.
The mall is covered with pleasant artwork and sculptures, plus there are trees and wooden benches to give it a more homey feel. It really does feel like an escape in the heart of the city.
Taking up 20,000 square meters, the complex can be accessed from the ZEN Department store in CentralWorld, as well as from the BTS Skytrain Siam and Chidlom stations via the Ratchaprasong Skywalk.
Fauchon at Groove — Photo courtesy of Central World Thailand
One of the top draws here at Groove@CentralWorld is the gourmet French culinary store, Fauchon. This Parisienne food boutique is home to macaroons, baguettes, pastries and all sorts of other fine French patisserie items. There are rattan chairs with parasols outside if you want to sit and stay awhile.
While Fauchon heads the list of establishments on the second floor, downstairs is led by 1881, an offshoot of the famed Water Library, here done up as a tapas hangout to complement fine cocktails.
Beer isn't left out at this mall either, as right next door is a branch of HOBS, the Belgian beer makers.
The mall is a quite pleasant retreat from the normal Ratchaprasong traffic chaos. Groove really does make the perfect break for shoppers headed from Siam Paragon to CentralWorld, as it does sit right between the two along Rama I Road.
1881 at Groove — Photo courtesy of Central World Thailand