Best Shopping

From all the shops and stores in a city, 10Best narrows the options to those places with the most appeal and the best offerings. We deliver a carefully vetted selection to let you explore Williamsburg shopping on your own. If time is really tight, though, and you don't have the leisure to look through all our offerings, we present our Best Shopping list for Williamsburg. Here, we distill the best businesses down to a special selection of ten. These places promise a stellar experience and a taste of the city that you just can't miss.



What has 5 million visitors a year, 8,000 parking places, covers 200 acres and has 32 buildings? The world-famous Williamsburg Pottery Factory is as much an attraction as a shopping area. This place has been in existence since 1938 and has grown...  Read More

Shirley Pewter Shop


Pewter is synonymous with Colonial times, and Shirley Pewter Shop has wonderful reproduction designs, many of which are produced at the workshop on Jamestown Road. Items include lamps, dinnerware and tableware, and most pieces can be engraved in...  Read More

A Touch of Earth


In business since 1977, A Touch of Earth now has works from over 200 artisans. You can find original porcelain, stoneware, glass, photography and watercolor pieces in a wide range of prices. On weekends, local musicians perform. There are...  Read More

Williamsburg Antique Mall


The 45,000 square feet of space and the 400 dealers at this antique mall are well organized, and it is a good thing since the place is so huge. You are greeted at the door by lots of smaller items in cases while the larger pieces are located...  Read More

Colonial Williamsburg


Incredible handmade items by Virginia artists have made this a traveler and local favorite among the shops in Merchants Square. The stained glass fireplace screens are one of a kind, and there are many other equally interesting items. You will...  Read More



For serious collectors, this is nirvana! With an incredible selection of books, maps and prints, this shop demands that you allow for time to browse and discuss items with the very knowledgeable and helpful staff. Prices are wide ranging –...  Read More

Colonial Williamsburg
Craft House Market Square


Owned by the Colonial Williamsburg Foundation, this is the shop for Colonial Williamsburg reproductions. This location in Merchants Square sells items that you will see throughout the historical area. From brass decorative items to bedding and...  Read More

Colonial Williamsburg
Master Craftsmen Shop


With an on-site workshop and their own stamp, this small place has exquisite jewelry and other small items. Their pewter Christmas ornaments, called the Peaceable Kingdom Collection, feature beautiful small animals ranging from dolphins to lambs...  Read More

Colonial Williamsburg


Some of the finest shops in the area are located right next to Colonial Williamsburg. Over 40 local merchants present their wares in one of the most picturesque settings imaginable. From clothing to quilts to nationally known restaurants, this...  Read More