Knack

Knack, a popular online destination for bespoke gifts, has joined the growing number of e-commerce companies with brick-and-mortar flagship sites. The Seattle startup recently launched a "tech-enabled showroom experience" in the Chophouse Row building in Capitol Hill. Here, the 750-square-foot space allows visitors to explore the stories behind Knack merchants (who are predominantly local) with interactive displays and is meant to be an embodiment of what's trending on the Knack site. Exuding the vibe of an art gallery more than a boutique, the showroom is meant to feel like walking into the Knack website with its minimalist product displays—organized by themes that rotate by season. Knack offers the best selection of Seattle-centric gifts, as evidenced by the company's recent collaboration with Visit Seattle; think goodies from local chocolates and wines to candles, scarves, journals, playing cards and leather items. The best news of all? Five percent of proceeds go back to helping the community.